Do you want to be more profitable? Do you want more clients? Do you want your clients to pay your bills on time? Do you want your clients to be more loyal to you? Do you want more control over your practice? If the answers to these questions are "yes," you must read the updated and expanded Attorney and Law Firm Guide to the Business of Law. Edward Poll simplifies the often-complex process of operating a law practice so that anyone who follows these simple yet effective rules will become more effective in connecting with clients and becoming more profitable.

This practice-building classic is now greatly expanded in both size and focus. As with the first edition, it provides you with an easy and thoroughly practical system for developing and implementing a workable and realistic business plan that can be used - and adapted - constantly. The new edition now adds 27 new chapters that address the pressing issues that practitioners face today: marketing, personnel issues, technology, time management, clients' trust accounting, opening a new office, and changing from one practice to another, such as moving from a large firm to a solo or small firm environment. It also highlights two informative case studies: Starting a Family Law Practice and Opening a Home-Based Practice. As the author says in his Preface to the Second Edition, "when we lawyers act in a more business-like manner, we tend to be more effective in the delivery of our services."

Focusing on the three elements of a successful practice - getting clients, doing quality work, and getting paid for your effort - this guide demonstrates how to create a comprehensive yet practical business plan and, most importantly, how to put your plan into action. The plan focuses on three key components of determining your goals, understanding how to market your practice, and understanding the basics of finance so you can control your bottom line.

Attorney and Law Firm Guide to the Business of Law contains more that 35 forms and checklists that you need to begin, including spreadsheets for projecting expenses, revenues, and overall cash flow. Each chapter begins with a checklist of topics and concludes with an action plan. For easy reference, a glossary of key marketing, accounting, and financial terms is also included as well as a complete index.

Take the first step in achieving a more successful practice - order today to get your own copy of the expanded Second Edition of Attorney and Law Firm Guide to the Business of Law today!