Lending Library

Facebook in One Hour for Lawyers

By Dennis Kennedy & Allison C. Shields

Lending Library Number: 168

Many lawyers use Facebook®, the world's most popular social networking platform, to communicate with friends and family across the globe. But lawyers are missing a major opportunity if they do not consider the business possibilities of their Facebook accounts. With a few simple steps, lawyers can harness Facebook to market their services, grow their practices, and expand their legal network—all by using the same methods they already use to communicate with friends and family. Facebook in One Hour for Lawyers will show any attorney—from Facebook novices to advanced users—how to use this powerful tool for both professional and personal purposes. In just one hour, you will learn to:

  • Set up a Facebook account
  • Optimize privacy & other settings
  • Create a profile & manage your timeline
  • Find, organize, & manage friends
  • Use Facebook search & navigation
  • Participate on Facebook with updates, comments, likes, & timelines
  • Send messages, join groups, & subscribe to feeds
  • Establish a business page
  • Monitor your Facebook network
  • Develop a Facebook strategy to grow your legal network