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Content & Marketing Manager for the State Bar of Michigan (Full Time - Hybrid)

Lansing, MI.

About the Role

This newly created Content & Marketing Manager position develops, executes, and manages editorial and marketing initiatives that support the organization's mission, Strategic Plan, and communications priorities. Reporting to the Director of Communications, this position translates organizational strategy into effective communications that engage members, promote programs and services, strengthen organizational awareness, and enhance the member experience.

In this role, you will ensure communications are accurate, timely, engaging, and aligned with established organizational messaging and brand standards. You will work collaboratively with the Brand Manager and Project Coordinator to deliver integrated communications and marketing campaigns across multiple platforms. This position supervises the Managing Editor of the Michigan Bar Journal, a Communications Specialist, eJournal editors, and freelancers.

What You’ll Do

• Develop & Implement Campaigns: Lead communications and marketing initiatives that support organizational priorities established by the Director of Communications. Translate strategic objectives into integrated campaigns that effectively promote State Bar programs, publications, services, events, and initiatives.
• Oversee & Create Content: Oversee the development, editing, and publication of written communications across the organization's channels, including news items, eblasts, social media, eJournal, and the website. Author and edit communications to ensure consistency, quality, clarity, and audience alignment.
• Optimize & Repurpose: Identify opportunities to improve communications effectiveness, audience engagement, and member awareness through thoughtful planning. Ensure communications are strategically repurposed across appropriate platforms to maximize reach.
• Supervise & Mentor Teams: Supervise the Managing Editor of the Michigan Bar Journal, eJournal Editors, Communications Specialist, and freelancers. Provide direction, coaching, mentoring, and performance feedback while assigning work and establishing priorities.
• Manage Workflows & Metrics: Utilize project management systems and workflows to ensure projects move efficiently from concept through publication on schedule. Monitor communications metrics and recommend data-driven improvements to strategies and marketing initiatives.
• Cultivate Team Culture: Foster a collaborative, supportive, and creative work environment that encourages innovation, accountability, and professional growth.

What You Bring

• Education: Bachelor's degree in Communications, Journalism, Marketing, English, Public Relations, or a related field.
• Professional Experience: At least seven years of progressively responsible professional experience in communications, marketing, publishing, journalism, or a related field.
• Leadership Experience: Demonstrated experience supervising communications professionals or managing editorial teams.
• Communication Skills: Exceptional writing and editing skills with a demonstrated ability to adapt messaging for diverse audiences and communication channels.
• Project Management: Exceptional organizational, leadership, and project management skills with the ability to successfully manage multiple priorities simultaneously, develop communications plans, and manage editorial workflows.

Preferred Attributes

• Legal Sector Familiarity: An understanding of Michigan's legal community and the mission of the State Bar of Michigan.
• Organizational Experience: Experience working within an association, nonprofit organization, governmental entity, legal organization, or similarly complex membership-based organization.
• Modern Tools: Experience working with project management systems such as Asana or comparable platforms.
• Regulatory Awareness: An understanding of legal and ethical considerations affecting mandatory bar associations, including Keller and Administrative Order 2004-01.

How to apply:
Please send a cover letter (required for candidate consideration) and resume to employment@michbar.org.  Salary Range: $ 85,000 - $100,000.

Managing Editor – Michigan Bar Journal for the State Bar of Michigan (Full Time - Hybrid) Lansing, MI.

About the Role
Are you a sharp editor with a passion for high-quality magazine writing, flawless project management, and collaborative success? The State Bar of Michigan is seeking a Managing Editor to lead our flagship publication, the Michigan Bar Journal. In this role, you will oversee production lifecycle from concept to print and digital publication. You will work with an editorial board and other staff to deliver a timely, engaging, and accurate publication serving Michigan attorneys. Reporting to the Content & Marketing Manager, you will have the opportunity to showcase your own writing prowess occasionally while primarily working with volunteer, staff, and freelance authors.

What You’ll Do

• Editorial Leadership: Develop, manage, and execute the Journal’s editorial calendar, publication schedules, and production timelines.
• Content Development & Editing: Substantively edit complex legal articles for clarity and structure while preserving the author's voice. Author articles as needed.
• Board Liaison: Serve as the primary staff liaison to the Editorial Board coordinating meetings, brainstorming story ideas, and scheduling articles for publication.
• Production Coordination: Manage workflows with staff and vendors to ensure flawless publication both in print and online.
• Continuous Improvement: Proactively evaluate readership trends and recommend workflow or content enhancements to increase the Bar Journal’s value.

What You Bring

• Education: Bachelor’s degree in Journalism, English, Communications, Publishing, or a related field.
• Experience: 5+ years of progressively responsible professional experience in editing, publishing, or journalism.
• Skills: Exceptional writing, copyediting, and developmental editing skills; strong project management abilities with a proven track record of meeting strict deadlines.
• Interpersonal Savvy: Demonstrated ability to work collaboratively, receive feedback openly, and manage relationships.

Preferred Attributes

• Familiarity with Michigan’s legal community and the mission of the State Bar of Michigan.
• Experience working within an association, nonprofit, or membership-based organization.
• Proficiency with project management platforms like Asana.
• Basic understanding of legal/ethical considerations unique to mandatory bar associations.

How to apply:
Please send a cover letter (required for candidate consideration) and resume to employment@michbar.org.  Salary range $70,000 - $80,000/year.